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amanda haynes
writer & consultant
UX-focused Writing Samples
In-Agency Copywriting
Ad & PR Copy, Corporate Communication, Content Writing/Editing, White Papers, A/B Testing for corporate clients.
Advertising Copywriting
Ad Copy, Performance Marketing Copywriting for international companies.
Corporate Communications
Ad copy, website copy and issues-based corporate communications to generate donor leads.
Data Visualisation
Applying UX writing and research improve user understanding and interpretation of quantitative data.
Brand Voice & Identity
Example of UX-driven creative process to develop a blog's brand voice, identity & email campaign.
Product Copywriting
Content writing and design to solve an educator's challenge teaching mindset concepts to middle graders.
App UX Writing
Speculative rewrite of Apple Music's CTA to inspire a more personalised user experience.
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